Marketing manager

📎 About the company

Akveo is an IT company specializing in web, mobile, low-code, and AI solutions for clients in the USA and Europe. We develop high-quality software products that help businesses automate processes and implement innovations. We are actively expanding into AI-driven solutions, leveraging artificial intelligence to enhance our products and services.

Akveo is a team of 100+ professionals. We have development centers in Poland and Lithuania, and representatives in the US.

Who we are looking for?

We’re looking for someone who enjoys both building marketing systems and handling routine tasks. This is not a narrow “content marketer” role but a strategic and operational hybrid position. You’ll have the freedom to propose and test ideas, take initiative, and own the results. If you want to grow and be part of an ambitious international team that’s actively scaling — this is the right place for you.

This opportunity is ideal for someone who:

• Wants to make a real impact on the company’s strategy and brand messaging.
• Is excited to work directly with leadership and the sales team on key initiatives.
• Seeks to grow with the company, with a clear path toward a Marketing Lead or Growth Manager role.

Tools we use:

Hubspot, Webflow, GA4, Google Ads, Keywords, Ahrefs

Requirements

Must have:

• Around 5 years of experience in marketing roles.
• 1+ year of marketing experience in an IT outsourcing or software development company.
• Strong understanding of B2B lead generation funnels and agency marketing specifics.
• Experience with Google Ads, Google Analytics (GA4), and SEO fundamentals.
• Solid knowledge of website management (Webflow, and similar CMS).
• Hands-on experience working with freelancers (copywriters, designers).
• Familiarity with CRM tools (HubSpot, and similar).
• Strong organizational skills and team player.
• Excellent written English (C1+), ability to proofread and edit marketing content.

Nice to have:

• Basic understanding of HTML, CSS, or website structure.
• Experience with marketing automation tools and workflow automation tools (Zapier, n8n, Make.com).
• Familiarity with paid social (LinkedIn Ads, Meta Ads).
• Experience in industry research and segmentation for B2B audiences.
• Knowledge of AI-based software (ChatGPT, Jasper, Surferseo, etc.).

Responsibilities

• Maintain and update website content (collaborate with developer and designer on improvements, structure, and SEO).
• Review and edit content produced by copywriters (landing pages, blog posts, case studies).
• Manage design production: coordinate briefs, review visuals, and ensure alignment with brand tone.
• Research target industries, competitors, and trends to support GTM strategy and positioning.
• Working with retargeting in Google to catch lead and provide support for lead generation.
• Participate in sharpening ICP, buyer personas, value proposition and bran messaging.
• Manage and optimize listings (Clutch, GoodFirms, DesignRush, etc.).
• Support on events, webinars and other activities.
• Plan, launch, and monitor paid campaigns (Google Ads, Bing Ads).
• Support SEO and content optimization initiatives.
• Prepare monthly performance reports and recommendations.
• Work closely with the Head of Sales & Marketing to shape messaging, targeting, and campaign priorities.

What can we offer?

⚡ Quick hiring process.

🌴 20 working days of vacation.

💊 5 sick days.

🏔️ Flexible work schedule and work from any convenient location.

💙 Loyal clients that trust our technical expertise and give us the freedom of professional self-expression.

📚 Compensation for training and certification.

🐣 Performance Review system (meetings every 6 months), 1:1 rallies.

Join us!

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