Enhanced Campaign Analytics
Delivered real-time metrics in Retool Dashboards for external user actions, improving campaign strategy.
Enhanced Retool Analytics Dashboard for Online Shop
Akveo's Retool developer built an analytics dashboard for KIKI, enabling real-time campaign performance tracking and streamlined data management.
[ Client ]
About the Client
KIKI is an online platform enabling brands to leverage blockchain technology for unique customer interactions. The platform facilitates user actions such as voting, swiping, and NFT minting during partner campaigns. Our client aim is to create immersive experiences that drive user engagement while offering insightful analytics for brand partners.
- Finance
- United States
- 2 weeks
- Low-Code Development
- Retool
- 2wk
- Delivered in 2 Weeks
- 3
- Analytics Dashboards Built
- 100%
- Automated Data Sync
[ Challenge ]
Limited Campaign Analytics and No Automated Workflows
The original version of the Retool Dashboards lacked detailed metrics for tracking campaign-specific user activities and had limited filtering capabilities. There was also an absence of automated Retool workflows to segment data by campaign and timeframes, and users also needed Retool integration with external tools like Google Analytics to track diverse campaign parameters effectively.
[ Solution ]
Building the Solution
Akveo’s low-code developer leveraged Retool and MongoDB to create a suite of intuitive dashboards tailored to KIKI’s campaign needs. The developed application included:
Modernizing Analytics Capabilities
- Built dynamic Retool dashboards for external users to display campaign metrics.
Learn How to Build a Dashboard for External Users
- Configured custom filters for date ranges, user actions, and campaigns.
Google Analytics Customization
- Created event triggers for actions and enabled demographic tracking while adhering to anonymization policies.
Finally, our Retool developer integrated Retool app with MongoDB and optimized layouts for easy navigation and decision-making.
[ Results ]
Impact that Matters
The enhanced dashboards gave KIKI's team real-time campaign insights and eliminated manual data extraction.
Improved User Insights
Enabled detailed demographic data analysis and provided actionable insights into user engagement trends.
Streamlined Data Management
Reduced manual effort through automation and real-time synchronization.
[ Tech Stack ]
Technologies Behind the Project
Low-Code
Retool
Database
MongoDB
Analytics
Google Analytics
Visuals
[ Case Studies ]
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